The difference between PR and marketing

Unterschied zwischen Marketing und Public-Relations

The difference between PR and marketing Oh, there’s a difference? It’s the same thing! – Is that also your opinion and are marketing and PR in your company in one management, or are even carried out by one person? Then keep reading, because there are some differences. These differences also make clear what the difference […]

Goals in communication – a formulation guide.

Ziele in der Kommunikation - die Formulierungshilfe

Goals in communication – a formulation guide. The definition of goals is very important, especially at the beginning of a joint PR work. You certainly have clear communication goals for your company, and you can name them. To what extent they are feasible depends on many factors. However, it is important that the expectations have […]

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